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Assessing connectivity in ICT-driven consumer empowerment

Assessing relevancy of ICT driven consumer empowerment for business

Consumer empowerment: a conceptual process model

Cross-cultural issues in domestic ethnic marketing: an approach to address a research gap

Determinants of Indian sub-continent officer-seafarer retention in the shipping industry

Ethnic marketing ethics

Ethnic marketing sensitivity: reconciling rigorous theory with pragmatism

Ethnic marketing: culturally sensitive theory and practice

Ethnic marketing: theory, practice and entrepreneurship

Identifying and reaching an ethnic market: methodological issues

Influences on the perceived risk of purchasing online

Macro issues in electronic commerce and foreign direct investment

Marketing issues in healthcare research

Need for a linked-emic approach in domestic marketing

Revisiting ethnic marketing ethics

Revisiting the substantiality criterion: from ethnic marketing to market segmentation

Revisiting the substantiality test: from ethnic marketing to market segmentation

The concept of internationalization and its relevance to small and medium service enterprises (SMSEs)

The importance of managing intellectual capital in retaining officer-seafarers

The interaction of foreign direct investment with electronic commerce in less developed countries

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