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Polonsky, Michael Jay

Full Text

2No 1Yes

2green marketing 1business 1environmental issues 1harm 1marketing techniques 1public policy development 1regulation 1stakeholders

1Carlson, Les 1Fry, Marie-Louise 1Rosenberger III, Philip J.

Date

11994 12001 12003

1Adobe Acrobat PDF

Facets

Full Text

2No 1Yes

2green marketing 1business 1environmental issues 1harm 1marketing techniques 1public policy development 1regulation 1stakeholders

1Carlson, Les 1Fry, Marie-Louise 1Rosenberger III, Philip J.

Date

11994 12001 12003

1Adobe Acrobat PDF

Title
Creator
Date

The harm chain A public policy development and stakeholder perspective

- Polonsky, Michael Jay, Carlson, Les, Fry, Marie-Louise

Creator: Polonsky, Michael Jay , Carlson, Les , Fry, Marie-Louise
Resource Type: journal article
Date: 2003

Reevaluating green marketing: a strategic approach

- Polonsky, Michael Jay, Rosenberger III, Philip J.

Creator: Polonsky, Michael Jay , Rosenberger III, Philip J.
Resource Type: journal article
Date: 2001

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An introduction to green marketing

- Polonsky, Michael Jay

Creator: Polonsky, Michael Jay
Resource Type: journal article
Date: 1994

An introduction to green marketing

Creator: Polonsky, Michael Jay
Resource Type: journal article
Date: 1994

1

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