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Bougoure, Ursula Sigrid

1airlines 1brand credibility 1business 1commerce 1consumer services 1satisfaction 1self-gifting consumer behaviour 1service branding 1service recovery 1shopping experiences

1Russell-Bennett, Rebekah

Date

12015 12016

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1airlines 1brand credibility 1business 1commerce 1consumer services 1satisfaction 1self-gifting consumer behaviour 1service branding 1service recovery 1shopping experiences

1Russell-Bennett, Rebekah

Date

12015 12016

Title
Creator
Date

The impact of service failure on brand credibility

- Bougoure, Ursula Sigrid, Russell-Bennett, Rebekah, Fazal-E-Hasan, Syed, Mortimer, Gary

Creator: Bougoure, Ursula Sigrid , Russell-Bennett, Rebekah , Fazal-E-Hasan, Syed , Mortimer, Gary
Resource Type: journal article
Date: 2016

Development and validation of the self-gifting consumer behaviour scale

- Mortimer, Gary, Bougoure, Ursula Sigrid, Fazal-E-Hasan, Syed

Creator: Mortimer, Gary , Bougoure, Ursula Sigrid , Fazal-E-Hasan, Syed
Resource Type: journal article
Date: 2015

1

English (Australia)
English (Australia)
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