Analyzing factorial designs using PLS: application in an online complaining context.
Streukens, Sandra, Wetzels, Martin, Daryanto, Ahmad, de Ruyter, Ko
Antecedents and consequences of environmental stewardship in boundary-spanning B2B teams.
de Ruyter, Ko, de Jong, Ad, Wetzels, Martin
Consumer responses to vertical service line extensions
Lei, Jing, de Ruyter, Ko, Wetzels, Martin
Customer self-efficacy in technology-based self-service assessing between- and within-person differences.
van Beuningen, Jacqueline, de Ruyter, Ko, Wetzels, Martin
Decomposing the effect of supplier development on relationship benefits: the role of relational capital.
Blonska, Agnieszka, Storey, Chris, Rozemeijer, Frank, Wetzels, Martin, de Ruyter, Ko
Fields of gold: perceived efficacy in virtual teams of field service employees.
Schepers, Jeroen, de Jong, Ad, de Ruyter, Ko, Wetzels, Martin
Getting a discount or sharing the cost: the influence of regulatory fit on consumer response to service pricing schemes.
Daryanto, Ahmad, de Ruyter, Ko, Wetzels, Martin
Knowledge creation through mobile social networks and its impact on intentions to use innovative mobile services.
Kleijnen, Mirella, Lievens, Annouk, de Ruyter, Ko, Wetzels, Martin
Linking employee confidence to performance: a study of self-managing service teams.
de Jong, Ad, de Ruyter, Ko, Wetzels, Martin
More than words: the influence of affective content and linguistic style matches in online reviews on conversion rates.
Ludwig, Stephen, de Ruyter, Ko, Friedman, Mike, Bruggen, Elisabeth C., Wetzels, Martin, Pfann, Gerard
Return on interactivity: the impact of online agents on newcomer adjustment.
Köhler, Clemens F., Rohm, Andrew J., de Ruyter, Ko, Wetzels, Martin
Service firms and customer loyalty programs: a regulatory fit perspective of reward preferences in a health club setting.
Daryanto, Ahmad, de Ruyter, Ko, Wetzels, Martin, Patterson, Paul G.
Take it or leave it: using regulatory fit theory to understand reward redemption in channel reward programs.
Keeling, Debbie Isobel, Daryanto, Ahmad, de Ruyter, Ko, Wetzels, Martin
The power of self-efficacy change during service provision: making your customers feel better about themselves pays off.
The propensity to continue internationalization: a study of entrepreneurial decision-making in Australian service firms.
Pauwels, Pieter, Patterson, Paul G., de Ruyter, Ko, Wetzels, Martin
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