- Title
- The role of context and motivation variables in mobile commerce usage - a further perspective on Chong (2013)
- Creator
- Kuppelwieser, Volker G.; Sarstedt, Marko; Tuzovic, Sven
- Relation
- Technological Forecasting and Social Change Vol. 88, p. 156-161
- Publisher Link
- http://dx.doi.org/10.1016/j.techfore.2014.06.024
- Publisher
- Elsevier
- Resource Type
- journal article
- Date
- 2014
- Description
- We comment on a recent article by Chong (2013) on the roles of demographic and motivation variables in mobile commerce usage. Drawing on the recent research on the service-dominant logic, socioemotional selectivity theory, and data from a first empirical study, we argue that a broader discussion on the value relevance of mobile commerce activities for customers and the consideration of consumers' future time perspectives would provide a richer, potentially more appropriate picture of the drivers of mobile commerce usage. Furthermore, using data from a second empirical study, we highlight several validity issues of the used scales. We hope to motivate a replication and extension of Chong's study and also provide recommendations for future research on this area.
- Subject
- m-commerce; demographic variable; consumer behavior; future time perspective; value; floor effects; ceiling effects
- Identifier
- http://hdl.handle.net/1959.13/1294674
- Identifier
- uon:18844
- Identifier
- ISSN:0040-1625
- Language
- eng
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