The role of context and motivation variables in mobile commerce usage - a further perspective on Chong (2013)

Title: The role of context and motivation variables in mobile commerce usage - a further perspective on Chong (2013)
Creator: Kuppelwieser, Volker G.; Sarstedt, Marko; Tuzovic, Sven
Relation: Technological Forecasting and Social Change Vol. 88, p. 156-161
Publisher Link: http://dx.doi.org/10.1016/j.techfore.2014.06.024
Publisher: Elsevier
Resource Type: journal article
Date: 2014
Description: We comment on a recent article by Chong (2013) on the roles of demographic and motivation variables in mobile commerce usage. Drawing on the recent research on the service-dominant logic, socioemotional selectivity theory, and data from a first empirical study, we argue that a broader discussion on the value relevance of mobile commerce activities for customers and the consideration of consumers' future time perspectives would provide a richer, potentially more appropriate picture of the drivers of mobile commerce usage. Furthermore, using data from a second empirical study, we highlight several validity issues of the used scales. We hope to motivate a replication and extension of Chong's study and also provide recommendations for future research on this area.
Subject: m-commerce; demographic variable; consumer behavior; future time perspective; value; floor effects; ceiling effects
Identifier: http://hdl.handle.net/1959.13/1294674
Identifier: uon:18844
Identifier: ISSN:0040-1625
Language: eng
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