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| Title | Author/Creator | Date | Full Text | Reviewed | |
|---|---|---|---|---|---|
| Managing innovation capability and co-creative interaction with customers to achieve superior firm performance | Ngo, Liem Viet; O'Cass, Aron George | 2009 | — | ||
| Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance | Weerawardena, Jay; O'Cass, Aron George; Julian, Craig | 2006 | — | 
|
Author/Creator
- Julian, Craig (1)
- Ngo, Liem Viet (1)
- Weerawardena, Jay (1)
Keyword
- brand performance (1)
- customer interaction (1)
- firm performance (1)
- industry dynamism (1)
- industry structure (1)
- organizational learning (1)
Format Type
Resource Type
- book chapter (1)
- journal article (1)
