This paper considers the issue of creativity in design education. More specifically, it discusses key challenges for teaching creative design as they are identified by design academics. The paper presents an analysis of primary data collected for an ongoing research project on assessing creativity in design. It identifies six key issues facing design academics when teaching creative design courses, namely: terminology; subjectivity and marking; culture and context; personalities; resources; and pedagogical approach.
2nd DESIRE Network Conference on Creativity and Innovation in Design (DESIRE’11). Proceedings of the DESIRE'11 Conference: Creativity and Innovation in Design (Eindhoven, Netherlands 19-21 October, 2011)