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O'Cass, Aron

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Title Hits Visitors Downloads
Studying the effects of materialism, religiosity and status consumption on subjective well-being: an Indonesian perspective 137 121 1
Studying Chinese generation Y consumers' involvement in fashion clothing and perceived brand status 270 250 1
Individual social issue experiences: an exploration of the future orientation of individuals, perceived consequences and feeling 49 48 0
Investigating the relationships between e-service quality, product involvement and flow on behavioural intentions of e-services 109 95 0
International market entry mode strategy: a region-within-country perspective 136 107 1
An exploration of personality and speed limit compliance 54 51 0
An exploratory perspective of service brand associations 116 106 1
Creating commercially compelling website-service encounters: an examination of the effect of website-service interface performance components on flow experiences 109 108 0
A rose by any other name? The influence of brand name versus chemical differences in the prescription of antidepressants: the role of expertise 80 71 0
Balancing external adaptation and internal effectiveness: achieving better brand performance 122 111 4
Creating value offerings via operant resource-based capabilities 211 180 2
Implementing competitive strategies: the role of responsive and proactive market orientations 55 51 0
Exploring the relationships between e-service quality, satisfaction, attitudes and behaviours in content-driven e-service web sites 358 322 0
Explaining brand performance differentials between firms via innovation and marketing 175 161 0
The dynamics of voter behavior and influence processes in electoral markets: a consumer behavior perspective 149 133 0
Creating compelling e-service encounters: examining e-service attributes and flow 136 130 2
Exploring consumer status and conspicuous consumption 319 262 2
Examining the effects of website-induced flow in professional sporting team websites 97 83 0
Examining the relationships between attributes of e-service performance, brand involvement, attitudes and website loyalty: implications for e-service brand management 88 81 4
Service branding: consumer verdicts on service brands 82 63 3
What happens when things go wrong?: retail sales explanations and their effects 93 85 0
Retail sales explanations: resolving unsatisfactory sales encounters 177 159 2
Examining firm and environmental influences on export marketing mix strategy and export performance of Australian exporters 93 82 2
Service brands and communication effects 98 93 0
Examining the effects of the offline corporate brand and online e-service delivery on consumer trust in e-retailing 163 146 4
Value creation architecture and engineering: a business model encompassing the firm-customer dyad 134 129 0
The impact of firm and environmental characteristics on international joint venture (IJV) marketing performance in Thailand 52 48 2
Examining the role of international entrepreneurship, innovation and international market performance in SME internationalisation 109 97 0
An investigation of B2C internet commerce: e-service quality's impact on satisfaction, attitudes and behaviours 133 123 0
A resource-based view of the political party and value creation for the voter-citizen: an integrated framework for political marketing 42 41 0
The effects of perceived industry competitive intensity and marketing-related capabilities: drivers of superior brand performance 66 62 0
Examining the effects of service brand communications on brand evaluation 252 223 2
Market orientation versus innovative culture: two routes to superior brand performance 298 286 2
Understanding the role of retail store service in light of self-image: store image congruence 62 59 0
Studying the effect of market orientation and organisational culture on a brand's performance 66 61 0
Examining the drivers of individuals trust in online e-services: the role of innovation and off-line branding 250 233 2
Exploring performance differentials via resource possession and firm capabilities 44 38 0
Examining the relationships between attributes of e-service delivery, involvement, trust and behavioural intentions in the internet environment 159 132 2
An examination of the antecedents of repatronage intentions across different retail store formats 45 36 4
The dynamics of voter behavior and influence processes in electoral markets: a consumer behavior perspective 60 55 3
Developing a framework for understanding e-service quality, its antecedents, consequences, and mediators 4 4 0
Optimizing the online channel in professional sport to create trusting and loyal consumers: the role of the professional sports team brand and service quality 3 2 0
Examining the formation of website attitudes toward multi-channel retailers through service branding and website capabilities 2 2 0
Exploring marketing effectiveness via market orientation, resource possession and marketing capability 96 87 3
Achieving customer satisfaction via market orientation, brand orientation, and customer empowerment: evidence from Australia 213 179 1
Examining the interactive roles of marketing, innovation and social networking capabilities on firms customer-based performance 209 206 0
Examining the role of value offering in creating competitive advantages for street food vendors against restaurants in Mumbai, India 177 150 7
Perceived online channel value in multi-channel services: exploring its multidimensionality and nonlinear effects on intentions across service sectors and country markets 2 2 0
Examining the effects of perceived web innovateness in e-retailing. 125 114 1
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